Brand Manager (Luxury) M-467
Responder al anuncioDescription: The Brand Manager position is for someone who is experienced and passionate about consumer marketing and brand-building. The ideal candidate will have deep knowledge about market research, analytics, and consumer behavior. RESPONSIBILITIESWith our consumer at the heart your key focus will be to:Contribute to elaborate the global brand strategy under the supervision of the Marketing Director. Lead the development and execution of the annual brand plan in partnership with the Commercial, Trade Activations, Communication, Operations, and Financial teams to ensure successful execution of brand programs. Create business-building, consumer-focused marketing plans that may include digital and traditional media campaigns, consumer promotions (off trade, on trade, e-commerce specialized channel), educational and POS materials, digital components, events, and sponsorships. Lead the development of innovation with a 12 - 18 months anticipation approach. Monitor business performance and take appropriate corrective actions to ensure achievement of business goals, including optimization of brand spend within the budget. Manage brand budget and profitability (PL), including pricing, gross margin, and financial analysis in collaboration with Sales Finance departments. Ensure compliance with legal requirements in all marketing efforts. Requirements:8-10 years operational marketing experience in Luxury/High image brand with international scope. Degree in Marketing (or related field) required; MBA preferred. Demonstrated ability to think strategically and lead brand plans to execution (incl. new product development project management). Experience in wines spirits is a plus. Fluent in English. #J-18808-Ljbffr
¡Sea el primero en responder a este anuncio de trabajo!
-
¿Por qué está buscando trabajo en Trabajas.es?
Crear alerta de empleo
Cada día nuevos anuncios de trabajo Puede elegir entre una amplia gama de trabajos: nuestro objetivo es ofrecer una selección lo más amplia posible Déjenos enviar nuevos anuncios por correo electrónico Sea el primero en responder a las nuevas ofertas de empleo Todos los anuncios de trabajos en un único lugar (de empleadores, agencias y otros portales) Todos los servicios para demandantes de empleo son gratuitos Le ayudaremos a encontrar un nuevo empleo