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PAID MEDIA SPECIALIST
Responder al anuncioWe manage more than 300 Mobile Apps & Games for other companies that are daily discovered by millions of new users and that have been downloaded hundreds of millions of times.
We are looking for a Paid Media Specialist to design and execute advertising campaigns on different platforms, as well as their follow-up.
Tareas
Role:- Competitor and market analysis to find traffic opportunities for the company.
- Coordination with other ASO, Product and Business departments for common growth strategies.
- Tracking and analyzing key metrics affecting the department to inform management for joint decision making.
- Create, execute and optimize campaigns across advertising platforms such as Facebook Ads, Google Ads, Tik Tok, Snapchat or Search Ads.
- Ability to commission the necessary creatives that lead to successful campaigns.
- A/B testing and KPI management on iOS and GP marketplaces.
- Analysis of key metrics and data in search of increasing ROAS.
- Setting up and managing programmatic advertising campaigns across various platforms such as Display & Video 360, The Trade Desk, or similar DSPs (Demand-Side Platforms).
- Managing relationships with ad exchanges, ad networks, and others.
Requisitos
Profile:- Minimum 1 year of experience performing campaign optimization on Facebook Ads, Google Ads, TikTok and similar companies in the industry.
- Degree in marketing, ADE, journalism and related disciplines.
- Master's degree in SEM, Digital Marketing, Digital Analytics or related disciplines.
- High communication, strategic and team management skills.
- Analytical skills and passion for data.
- Advanced level of Microsoft Excel and Powerpoint.
- Ability to self-manage and multitask.
- Ability to work under pressure with short deadlines.
- Proactivity and willingness to learn.
- Minimum level of English B2.
- Experience working with mobile attribution services (AppsFlyer, Adjust. . . ) would be an asset.
- Experience in ASO would be an asset.
Beneficios
What we offer you:- International projection: We are a global company and your work will have worldwide exposure.
- A significant project: Be part of the creation of a unique project within a sector as vibrant as mobile applications.
- Creative freedom: We let you be the author so that you feel you have an impact on the decision making that influences the results.
- Meaningful relationships: Learn from (and teach) some of the brightest and most skilled people you'll meet. We seek to create a space where talent flourishes and there is mutual support. We hire talent and leave ego at the door. Mutual support and respect are everything - you're unlikely to find a more harmonious group.
We don't offer remote or hybrid work, it is 100% face-to-face (Nuevos Ministerios, 28020, Madrid).
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