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ZRO-140 Sem Campaign Manager
Responder al anuncioYou will manage from day-to-day to quarterly SEM processes such as bidding optimization, keyword improvements, ad copy improvements, and A/B testing and ensure a great overall user experience that will translate into conversions.
You will work together with a world-class team of performance marketers, data analysts, tracking analysts, and martech managers to build a high-performance Search Marketing Organization that will allow shaping the travel industry in the years to come.
What will you do:
- Build, maintain and improve our search engine marketing campaigns.
- Optimize bid strategies ensuring that SEM ROI is aligned with company targets.
- End-to-end ownership and execution of quarterly strategic initiatives for improvements of our overall SEM capabilities.
- Manage and deliver a logical, continuous testing and optimization roadmap.
- Closely collaborate with our Analytics, Product, Content & Creative, and Flights Content team to identify and execute levers for profitable growth.
- Contribute to our global SEM strategy by identifying opportunities to streamline and automate processes.
- Potential full ownership of a region for search engine marketing channels and as well more upper funnel channels.
Requirements:
- At least 3 years of in-depth and hands-on experience managing SEM Accounts; more is a plus.
- First-hand experience with Google Ads and Google Ads Editor.
- SEM Experience in Air Travel is a big plus.
- Fluent in English; another language would be an advantage.
- Preferably you have also worked with SA360 or some other SEA automation tool.
- You are a collaborator by nature who values the benefits of teamwork and knows how to get the best from your peers and team members.
- Data-driven mindset, good at identifying insights and data storytelling.
- Strong communicator able to make their point in simple terms and define the steps and requirements to get there.
- Executor able to translate the theory and planning into a workable plan which delivers the desired results.
- Critical thinking mindset, with a continuous improvement and can-do attitude.
- Organised and methodical with the ability to instill work procedures and processes across various functions and geographies.
- You are a 'citizen of the world' who embraces an international cross-cultural environment.
We offer you:
- Flexible working hours.
- 30 paid vacation days, sick days, private medical insurance, Employee Assistance Program, GymForLess membership.
- The annual subscription for El Bicing.
- Flight vouchers to celebrate your kiwi anniversaries.
- Hardware from Apple or Microsoft based on your preferences.
- Unlimited contracts within a forward-thinking and ambitious company.
- Relocation package (including visa transfer support).
- Dogs and parties are welcome in our offices.
Interested? Join us and hack the traditional ways of travel!
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